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There are many reasons why the conversion rate on your website may be low. But, one of the first things you should analyze is your landing page. Some landing pages are more effective than others, so the landing page that … Continue reading
Many business owners make the mistake of assuming that it’s not worth their time to invest in SEO because their website doesn’t get much traffic anyways. But, this is precisely the reason why you should invest in SEO. If you … Continue reading
Have you ever wondered why your conversion rate is so low? Many marketers go to great lengths to try to increase their conversion rates. They may try new calls to action, launch campaigns to drive traffic back to the site, … Continue reading
Millions of companies rely on Google Analytics to tell them what’s working and what’s not on their websites. Using Google Analytics, marketers are able to see where traffic is coming from and which marketing efforts are leading to the most … Continue reading
Adding a blog to your business’s website can help you establish yourself as a thought leader within the industry, drive traffic to your website, and of course, improve your SEO. But, you shouldn’t just write about the first topics that … Continue reading
By now, you’ve probably been told time and time again that you should be monitoring your online reviews so you can manage your brand’s reputation. But, reputation management isn’t the only reason why online reviews are important to your business. … Continue reading
According to HubSpot, the average marketer spends between 1-2 hours writing a 500-word blog post. That’s a lot of time spent on a single blog post—and it all goes to waste if you write a blog that no one is … Continue reading